Merry Ann assisted a consultancy focused on educator professional development and student equity as it moved from in-person to hybrid delivery of services. The work extended across branding, content strategy, and content development. Branding Merry Ann was tasked with developing names for the company’s five services and...
For the West's largest independent tire dealer, Merry Ann developed technical explainers and customer engagement articles as part of content marketing and SEO work, leading to significant gains in sales, conversions, engagement and awareness....
Proxense, a tech startup serving healthcare with wireless solutions, hired Merry Ann to build buzz and generate sales leads. Merry Ann collaborated with the sales team and senior management to create strategic messaging, run content marketing projects and conduct outreach....
A small business needed help updating website content to be more compelling. Initial branding work to discover the brand's voice and meaningful difference led to a multichannel marketing effort to boost engagement, identify best marketing paths and generate leads. [button size='' style='' text='Giddyup. Get me results...
A community organization needed to define effective messaging and cohesive branding to better compete. The challenge was to create an overarching identity, mission and vision for all the institution offers—art exhibits, tropical garden, memorials for military veterans, art classes. 'Lightbulbs going on' Following a collaborative branding scoping...
As part of a pivot necessitated by new regulations, Exceed Enterprises sought to update its brand with a new tagline, mission and vision statement. The organization provides jobs, training and life enrichment opportunities for the disabled. Exceed also provides flexible, supervised workforces comprised of workers...
The Delaware Coalition Against Domestic Violence won a grant from the CDC to innovate new domestic violence prevention tactics. The resulting program, Project PIN, uses video, data collected from audience participation and follow-up outreach to promote healthy social norms. Project PIN was so successful DCADV began...
Merry Ann has a record of success advocating for good public policy decisions that safeguard water resources, protect habitat of endangered and threatened species, preserve farmland and retain designated open space. In Northern California, Merry Ann helped lead a task force to preserve federally endangered species...
Merry Ann Moore created brand messaging and web content for a forestry group. The work included a communications audit of supporters and critics, keyword research and tagline development....
For a new nonprofit, Merry Ann created a website and an enewsletter campaign to inspire audiences to action, generate awareness of land use issues and position the organization for funds....
As a subcontractor to market research firm The Pulse Group, Merry Ann conducted a brandscape analysis for a public university graduate school, evaluating the digital marketing of a dozen law schools....
Moore Creative helped forge a dynamic public-private partnership between the San Francisco Recycling Program and Major League Baseball’s San Francisco Giants to promote recycling in multilingual neighborhoods. ...
Recognizing parent frustration with junk food fundraisers as a business opportunity, Merry Ann co-founded Buckboard Provisioning Co., an eCommerce business based on storytelling, with a line of 27 healthy “Old West” products....
Merry Ann was engaged to develop content for a National Science Foundation-funded website and blog exploring the discoveries of Arctic scientists, and then promote the site through PR and social media channels....
Merry Ann developed a cross-platform communications strategy to engage with voters in a political campaign to renew a school tax that provides roughly ten percent of Sisters School District's annual budget....