A fast-growing realty office needed fresh ideas for standing out and building engagement with its list of prospects. Moore Creative Strategies recommended a series of emailers explaining a service that often encounters resistance: staging a property for sale.
The project included topic ideation, keyword research, content development and recommended images for four articles on what to consider when deciding to stage or not to stage:
Response from Zosel Harper’s email contact list was resoundingly positive, and the articles were repurposed, becoming some of the highest performing on the company’s blog.
Zosel Harper is a leading Central Oregon realty office brokering primarily high-end properties.