In-store Display Copywriting

About This Project

Working from preliminary product positioning info, Merry Ann developed point-of-purchase display copy and taglines for a line of new tires, created product collaterals and developed web content.

Tagline for new tire by Merry Ann Moore


Back Country tire tagline by Moore Creative
Copywriting and web content for Dean Tires brochure - Moore Creative

Brochure promoting Dean Tires Back Country QS-3 tire

Click image to view product brochure


Dean Tires Road Control brochure back
Dean Tires Road Control brochure

Project Summary

Copywriting including POP display copy, brochure copy, and web content for new additions to a major retailer's product line.

B2C Marketing, Branding, Copywriting, Web Content