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A small business needed help updating website content to be more compelling. Initial branding work to discover the brand's voice and meaningful difference led to a multichannel marketing effort to boost engagement, identify best marketing paths and generate leads. Here's how we did it. [button size=''...

A community organization needed to define effective messaging and cohesive branding to better compete. The challenge was to create an overarching identity, mission and vision for all the institution offers—art exhibits, tropical garden, memorials for military veterans, art classes. 'Lightbulbs going on' Following a collaborative branding scoping...

Merry Ann has a record of success advocating for good public policy decisions that safeguard water resources, protect habitat of endangered and threatened species, preserve farmland and retain designated open space. In Northern California, Merry Ann helped lead a task force to preserve federally endangered species...

For a new nonprofit, Merry Ann created a website and an enewsletter campaign to inspire audiences to action, generate awareness of land use issues and position the organization for funds....