Recent Tech Content Marketing Work
Web content and blog posts for the largest independent tire dealer in the West, with over 450 stores....
Web content and blog posts for the largest independent tire dealer in the West, with over 450 stores....
Web content and blog posts for the largest independent tire dealer in the West, with over 450 stores....
A small business needed help updating website content to be more compelling. Initial branding work to discover the brand's voice and meaningful difference led to a multichannel marketing effort to boost engagement, identify best marketing paths and generate leads. [button size='' style='' text='Giddyup. Get me results...
Supporting go-to-market plans for a new tire line, Merry Ann developed content in digital and print formats, true to an iconic Western brand's voice....
For a new nonprofit, Merry Ann created a website and an enewsletter campaign to inspire audiences to action, generate awareness of land use issues and position the organization for funds....
As a subcontractor to market research firm The Pulse Group, Merry Ann conducted a brandscape analysis for a public university graduate school, evaluating the digital marketing of a dozen law schools....
Creative concepts for new company names and taglines, including word mark research to confirm availability....
Recognizing parent frustration with junk food fundraisers as a business opportunity, Merry Ann co-founded Buckboard Provisioning Co., an eCommerce business based on storytelling, with a line of 27 healthy “Old West” products....
For a longstanding tire brand with a reputation for quality, Merry Ann provided copywriting support including web content, POP display copy and brochure copy for two new additions to the company's product line....